Rants: Amazon, please stop including “Alexa” commands in your commercials

I don’t watch cable TV but my girlfriend does. She uses DirectTV now to watch terrible (I mean god-awful bury me alive now) television shows like elimination contests involving people partially famous 20 years ago…..

These shows are loaded with even worst adverts and Amazon is injecting tons of advertisements for their Echo personal assistant system that features Alexa. They issue commands throughout the commercial which is necessary to sell these units to people. My issue is the customers like us who have spent $300 on Amazon echo products around the house suffer because those of us who are already customers have to put up with our devices coming alive taking commands from the television screen.

This is an absolute failure in advertising. Here’s a YouTube video of the advert:

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