“It’s kind of shocking,” said Mr. Zeikos, an 18-year-old university student in Manchester, England. “Most people who use Snapchat are in my generation, so it’s bizarre to see someone older use Snapchat.”
Part of the article mentioned that advertisers like to market to teens instead of adults. I’m not in advertising but I really don’t know why this is. if I saw something cool when I was 17, I asked my parents for money. When I see something cool at 29, I buy it with my own money w/o having to ask permission. Wouldn’t they want me buying their product?
In addition, Snapchat wouldn’t have this ‘old people’ problem if they instead took money from users and not advertisers. All of the free-loader teens would go away and Snapchat might actually become a great place. Adults can afford $5 a year for social networking, teens can / will not spend that kind of money.