Our findings were actually consistent with those of Medium’s own data scientist Mike Sall who notes, in this post: Overall, 74% of posts are under 3 minutes long and 94% are under 6 minutes long. Mike Sall and his team ended up determining that the optimal length for a Medium story is 7 minutes –that is ~1500 words– which is also the maximum length of a Monday Note column (pure luck.)
Fantastic post but I found this bit to be really interesting. 1500 words seems like a lot.It’s my average when I do write posts but I truthfully feel that no one gets past the first paragraph.