Party planners at Burning Man are careful to hide their luxury dwellings behind large walls dressed as art projects, but Further Future had no such pretension. Behind a chain-link fence was the VIP neighborhood with airstreams ($5,000) and Lunar Palaces ($7,500) – 200 sq ft, 9ft high, custom-made luxury domes with wooden flooring and furnished to sleep four. These included something called an entourage concierge – “a personal, dedicated lifestyle manager and assistant ready to help you with any requirements or desires you may have. No request is ever unattainable.” The lifestyle assistant, who makes sure you have the soap you like, will work with you on everything “from the green juice you enjoy every morning to the old-fashioned cocktail you sip on in the evenings”.
In a shipping container converted to control room, I found Russell Ward, the general show runner and publicist who’s the mastermind behind the most popular “transformational festivals”.
A lot of people are having issues with this. I don’t. If you can afford it, awesome. Looks like a fun time. Also, a lot of opportunity to network with really smart people.