{"id":7352,"date":"2018-02-12T23:25:17","date_gmt":"2018-02-12T23:25:17","guid":{"rendered":"https:\/\/adamchandler.me\/blog\/?p=7352"},"modified":"2018-02-12T23:39:07","modified_gmt":"2018-02-12T23:39:07","slug":"linked-steven-sinofsks-twitter-thread","status":"publish","type":"post","link":"https:\/\/adamchandler.me\/blog\/2018\/02\/12\/linked-steven-sinofsks-twitter-thread\/","title":{"rendered":"Linked: Steven Sinofsk&#8217;s Twitter Thread (Updated)"},"content":{"rendered":"<div class='__iawmlf-post-loop-links' style='display:none;' data-iawmlf-post-links='[{&quot;id&quot;:2271,&quot;href&quot;:&quot;https:\\\/\\\/twitter.com\\\/stevesi\\\/status\\\/963142502604779520&quot;,&quot;archived_href&quot;:&quot;http:\\\/\\\/web-wp.archive.org\\\/web\\\/20230304044825\\\/https:\\\/\\\/twitter.com\\\/stevesi\\\/status\\\/963142502604779520&quot;,&quot;redirect_href&quot;:&quot;&quot;,&quot;checks&quot;:[{&quot;date&quot;:&quot;2025-11-03 23:14:33&quot;,&quot;http_code&quot;:404},{&quot;date&quot;:&quot;2026-01-16 07:52:07&quot;,&quot;http_code&quot;:200}],&quot;broken&quot;:false,&quot;last_checked&quot;:{&quot;date&quot;:&quot;2026-01-16 07:52:07&quot;,&quot;http_code&quot;:200},&quot;process&quot;:&quot;done&quot;},{&quot;id&quot;:2272,&quot;href&quot;:&quot;https:\\\/\\\/twitter.com&quot;,&quot;archived_href&quot;:&quot;http:\\\/\\\/web-wp.archive.org\\\/web\\\/20251012125733\\\/https:\\\/\\\/twitter.com\\\/&quot;,&quot;redirect_href&quot;:&quot;&quot;,&quot;checks&quot;:[{&quot;date&quot;:&quot;2025-11-03 23:14:34&quot;,&quot;http_code&quot;:200},{&quot;date&quot;:&quot;2026-01-16 07:52:06&quot;,&quot;http_code&quot;:200}],&quot;broken&quot;:false,&quot;last_checked&quot;:{&quot;date&quot;:&quot;2026-01-16 07:52:06&quot;,&quot;http_code&quot;:200},&quot;process&quot;:&quot;done&quot;}]'><\/div>\n<p>Is this guy serious? 44 tweets linked together? That\u2019s 12,000 characters or 88 tweets back in the day. Please people, just start a damn blog. I didn\u2019t even read this. I was sent the URL to read and I just can\u2019t\u2026I can\u2019t even. What a waste of space this Twitter post is. WordPress.com. Join, start a blog and post the URL to Twitter. Twitter was not designed for this.\u00a0<\/p>\n<p><a href=\"https:\/\/twitter.com\/stevesi\/status\/963142502604779520\" rel=\"nofollow noopener\" target=\"_blank\">\ud83e\uddd8\ud83c\udffb\u200d\u2642\ufe0fSteven Sinofsky \u0950 on Twitter: &#8220;1\/ Apple has a software problem. Here&#8217;s how it plans to fix it. https:\/\/t.co\/dJaikfRhs7 via @markgurman \/\/ Let\u2019s take a step back and talk about the broader context and product development at scale. Lots follows\u2026&#8221;<\/a>:<\/p>\n<p>(Via <a href=\"https:\/\/twitter.com\" rel=\"nofollow noopener\" target=\"_blank\">twitter.com<\/a>)<\/p>\n<p>\u00a0<\/p>\n<p>&#8212;&#8211;<\/p>\n<p>This could be copyright infringement. The author can email me if he wants it taken down but now that 2 people have linked to it in my RSS feed reader, I am compelled to read it but had to make it plain-text and get rid of all of the Twitter bits like time-stamp, likes, retweets, follow and other text things that distracted me from the text. I can\u2019t real chat bubbles cluttered like this and I implore authors to please just join wordpress and link to it from a tweet. This is stupidity at the next level to treat Twitter like a chat-room. 153K people had to watch him send 44 tweets back to back. Not cool. Back in the day, this would have broken twitter. It was designed so everyone had their own database table. When I tweet to 50 people, each of those 50 tables get my tweet copied to it and so when someone had 10K followers, a single tweet would severely strain the system. I know those days are over but Twitter has changed too much for me to go back. I would have blocked this guy if I was following him.<\/p>\n<p>Here\u2019s the post:<\/p>\n<blockquote>\n<p><em>1\/ Apple has a software problem. Here&#8217;s how it plans to fix it. https:\/\/www.bloomberg.com\/news\/articles\/2018-02-12\/how-apple-plans-to-root-out-bugs-revamp-iphone-software \u2026 via @markgurman \/\/ Let\u2019s take a step back and talk about the broader context and product development at scale. Lots follows\u2026<\/em><br \/><em>2\/ Several important points are conflated in the broad discussion about Apple and software:<\/em><br \/><em> \u2022 Quality<\/em><br \/><em> \u2022 Pace of change<\/em><br \/><em> \u2022 Features \u201cversus\u201d Quality<\/em><br \/><em> \u2022 Innovation<\/em><br \/><em>3\/ Scanning the landscape, it is important to recognize that in total the work Apple has been doing across hardware, software, services, and even AI\/ML \u2014 in total \u2014 is breathtaking and unprecedented in scope, scale, and quality. Not saying that lightly or trolling. It just is.<\/em><br \/><em>4\/ Few companies have done so much for so long with such a high level of consistency. This all goes back to the bet on the NeXT code base and move to Intel for Mac OS plus the iPod, which began the journey to where we are today.<\/em><br \/><em>5\/ The pace of change has been remarkable. In the 10 years from when Apple acquired NeXT OS X was reinvented in a completely modern architecture. And in the next 10 years the iPhone went from that code to where we are today.<\/em><br \/><em>6\/ One must consider in those 20yrs there were releases every 12-18 months *for the entire time*. While some were larger\/smaller, there wasn\u2019t much comparable anywhere and certainly nothing without some big gaps. There were some massive architectural bets playing out over years.<\/em><br \/><em>7\/ Microsoft Office released ever 18-30 months from about 1990-2010 but had a shaky start so you could say that from 1995 it kept that cadence but today puts out mostly modest visible changes to be SaaS like.<\/em><br \/><em>8\/ The pace, scope, and quality of change is unprecedented in the industry. That\u2019s a debt to the whole team, especially to the leadership like Jobs and Forstall (and the people in place now who were there). Apple was disrupting the PC market with a unique POV but no one knew.<\/em><br \/><em>9\/ The only comparable project would be IBM System\/360\u2014the creation of IBM 360 hardware and software. The PC of course, but the scale (even at the time) was much less. Windows NT clearly had the scope\/scale of software but had been done before (VMS) and built on PC h\/w.<\/em><br \/><em>10\/ A fantastic read on history of the IBM 360 can be found here\u2014a must read for anyone thinking they are creating a lot of new stuff at scale. IBM invented so much. Outstanding book! https:\/\/smile.amazon.com\/IBMs-Early-Systems-History-Computing\/dp\/0262161230\/ref=asap_bc?ie=UTF8 \u2026<\/em><br \/><em>11\/ What is lost in all of this recent discussion is the nuance between features, schedule, and quality. It is like having a discussion with a financial advisor over income, risk, and growth. You don\u2019t just show up and say you want all three and get a \u201csure\u201d.<\/em><br \/><em>12\/ On the other hand, this is precisely what Apple did so reliably over 20 years. But behind the scenes there is a constant discussion over balancing these three legs of the tripod. You have to have all of them but you \u201ccan\u2019t\u201d but you have to. This is why they get paid big $.<\/em><br \/><em>13\/ In practice when building Office (and later Windows) whenever someone on the team would panic and ask \u201care we date driven, feature driven, or quality driven\u201d we would just roll our eyes and pull up a chair\u2026This was so common we just called it conversation #37 and move on.<\/em><br \/><em>14\/ A massive project like an OS (+h\/w +cloud) is like a large investment portfolio and some things will work (in market) and others won\u2019t, some things are designed to return right away, some are safe bets, some are long term investments. And some mistakes\u2026<\/em><br \/><em>15\/ Customers don\u2019t care about any of that and that\u2019s ok. They just look for what they care about. Each evaluates through their own lens. Apple\u2019s brilliance is in focusing mostly on two audiences\u2014end-users and developers\u2014tending to de-emphasize the whole \u201ctechie\u201d crowd, even IT.<\/em><br \/><em>16\/ When you look at a feature like FaceID and trace it backwards all the way to keychain\u2014see how much long term thought can go into a feature and how much good work can go unnoticed (or even \u201cfail\u201d) for years before surfacing as a big advantage. That\u2019s a long term POV AND focus.<\/em><br \/><em>17\/ This approach is rather unique compared to other tech companies that tend to develop new things almost independent of everything else. So new things show up and look bolted on the side of what already exists. (Sure Apple can do that to, but not usually).<\/em><br \/><em>18\/ All the while while things are being built the team is just a dev team and trying to come up with a reliable schedule and fix bug. This is just software development.<\/em><br \/><em>19\/ There\u2019s nothing magic about this. It goes back to a balancing act. Mature orgs just manage this the whole time. There are processes and approaches that you use so you never face the absurd notion that this is a zero sum trade off between quality, schedule, features.<\/em><br \/><em>20\/ What happens to a growing project over time is that processes and approaches need to re-thought. It just means that how things once scaled\u2014tools like deciding features, priorities, est. schedules, integration test, etc\u2014are no longer scaling as well. That happens. \u00af\\_(\u30c4)_\/\u00af<\/em><br \/><em>21\/ What I think it happening at Apple now is not more dramatic than that. What they had been doing got to a point where it needs an adjustment. Reality is that for many at Apple it feels dramatic b\/c it might be first time they have gone through a substantial \u201csystems\u201d change.<\/em><br \/><em>22\/ From outside it looks more dramatic. Ppl look for cause &amp; effect. Like w\/Windows ppl said \u201cneed a big change \u2018because\u2019 of Vista\u201d when reality the system just needed to mature anyway. Office had a big system change in \u201898 but no one talked about it outside absent a \u2018moment\u2019<\/em><br \/><em>23\/ In my view the \u2018moment\u2019 is being manufactured a bit right now because of the perception that the Apple products have become less stable or&#8230;\u201dbuggy\u201d. This is where the \u201csignals\u201d about the state of the world can get confusing.<\/em><br \/><em>25\/ How does that explain general \u201cbuggy\u201d feeling w\/ so many super smart\/skilled people saying products are suffering? It\u2019s because of the depth and scale of usage that comes w\/success. A responsibility.<\/em><br \/><em>26\/ Look, there are bugs. You (and Apple) can make a list of them. But mostly this is about change. I know people say that isn\u2019t the case but it is. On any absolute scale number of bugs\u2014non-working, data losing, hanging mistakes\u2014in iOS\/Mac is far far less today than ever before.<\/em><br \/><em>27\/ I can\u2019t prove this but I\u2019ve also worked on some really big projects where people said the same thing and we had tons of data. Apple has the same data. What is different is that at scale a bug that happens to 0.01% of people is a lot of people. A stadium full or more.<\/em><br \/><em>28\/ No one ever anywhere has delivered a general purpose piece of S\/W+H\/W at scale of 1B delivering such a broad, robust, consistent experience. We don\u2019t have a measure for what it means to be \u201chigh quality\u201d. I can say that in any absolute sense, Apple has exceeded everyone else.<\/em><br \/><em>29\/ The more a product is used the more hyper-sensitive people get to how it works. The human brain is extraordinary in how it recognizes even the slightest changes in responsiveness, performance, and sequencing of operations.<\/em><br \/><em>30\/ It\u2019s incredible how even smallest changes can become disorienting. We used to say how this is rooted in primordial instincts for survival\u2014the ability to spot a tiger in the grass that might jump out to eat us. Same ability to detect small change drives us nuts on computers.<\/em><br \/><em>31\/ But what happens to a team as complexity evolves is simply the challenge of coordination and more importantly consistency or leveling of decisions across a complex system. This is particularly acute if the bulk of the team has only known the previous few years of success.<\/em><br \/><em>32\/ So Apple will just renew the engineering process. It means thinking about how risk is analyzed, how schedules are constructed, how priorities are set. This is literally what it means to run a project and what we are all paying them to do.<\/em><br \/><em>33\/ They have more data and understanding to make adjustments than anyone. The only thing I think is fair to say from the outside is that this is not nearly as dramatic as it is getting made out to be\u2026<\/em><br \/><em>34\/ Rest assured that this has been brewing for a couple of cycles. Especially at the edge of the organization where it probably felt like \u201cgee it is tougher to get things done\u201d or at the top of the org where it probably felt \u201chmmm this should be further along\u201d.<\/em><br \/><em>35\/ The idea though that this is some massive shift to focus on one dimension of the overall product process: quality OR features OR date is just **nonsense**. Nothing of scale is thought of or executed that way.<\/em><br \/><em>36\/ You start a project with aspirations. You start with a known set of resources. You have a date. Building a plan is iterating across these constraints. Different people on the team\/org with different inputs. It is an iterative process.<\/em><br \/><em>37\/ Big projects run poorly are \u201cdate driven\u201d or \u201cwe\u2019re getting this whole thing done (famously \u201csecond system syndrome\u201d). Lame projects are \u201cwe\u2019re fixing bugs\u201d (used to call this \u201cre-indenting all the source code\u201d.<\/em><br \/><em>38\/ Big projects, well-run are going to look across all systems and a long-term POV and develop a portfolio of what to do where\/when. That\u2019s how you get something like a new file system years in making to show. Or killer FaceID. Or all of a sudden have tons of cloud features.<\/em><br \/><em>39\/ Ultimately at MS used to have Conversation 37:<\/em><br \/><em> \u2022 Eng wants to do nothing but fix code \/\/ BUG BUG <\/em><br \/><em> \u2022 Sales wants new product every year w\/new quotas<\/em><br \/><em> \u2022 Press would like a new thing each month <\/em><br \/><em> \u2022 Techies \u2014revisit core UI, add options on demand<\/em><br \/><em> \u2022 IT\u2014no change, ever :-)<\/em><br \/><em>40\/ But a product at scale serves all those needs and a strong leadership team has a long-term point of view PLUS it knows why the company exists and what it wants to do. That\u2019s how a plan is developed. That\u2019s what it means to build at scale.<\/em><br \/><em>41\/ Some people say \u201coh consumer products need yearly releases\u201d or \u201centerprise need constant value for SaaS\u201d. The only thing you need is to do good products when you have them. In the scheme of things market timing except for seasonal-only products isn\u2019t how to scale for 1B.<\/em><br \/><em>42\/ The best example of being caught in your own timing myth was how Detroit decided 5-7 years for cars until Japan did it in 3. But now redesigns are like 7+ because the need to do so is much less than cost.<\/em><br \/><em>43\/ Growth hacking or \u201cmove fast break things\u201d sounded great until it wasn\u2019t. This especially doesn\u2019t\/never worked in enterprise. Again, adopting a methodology absent building a great product *always* fails. \u201cInternet time\u201d was kind of a bust the first time around.<\/em><br \/><em>END\/ So to me on Apple, even as an outsider, I feel confident saying that this isn\u2019t reactionary\/crisis or a response to externalities. Importantly it isn\u2019t a massive pivot\/\u201cstudent body left\u201d. It\u2019s a methodical and predictable evolution of an extremely robust and proven system.<\/em><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"Is this guy serious? 44 tweets linked together? That\u2019s 12,000 characters or 88 tweets back in the day.&hellip;\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"apple_news_api_created_at":"2018-02-12T23:25:21Z","apple_news_api_id":"ea3dddf7-1cdf-4b73-a923-2f6d3bec7044","apple_news_api_modified_at":"2018-02-12T23:39:13Z","apple_news_api_revision":"AAAAAAAAAAAAAAAAAAAAAQ==","apple_news_api_share_url":"https:\/\/apple.news\/A6j3d9xzfS3OpIy9tO-xwRA","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_custom_appearance":"","csco_disable_excerpt_posts_layout":false,"csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[7],"tags":[],"class_list":{"0":"post-7352","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-linked","7":"cs-entry","8":"cs-video-wrap"},"apple_news_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pb3IC4-1UA","jetpack-related-posts":[{"id":7346,"url":"https:\/\/adamchandler.me\/blog\/2018\/04\/02\/linked-twitter-adding-threaded-tweets\/","url_meta":{"origin":7352,"position":0},"title":"Linked: Twitter adding threaded tweets","author":"Adam Chandler","date":"April 2, 2018","format":false,"excerpt":"Nice Threads: Now, hundreds of thousands of threads are Tweeted every day! But this method of Tweeting, while effective and popular, can be tricky for some to create and it\u2019s often tough to read or discover all the Tweets in a thread. That\u2019s why we\u2019re thrilled to share that we\u2019re\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3957,"url":"https:\/\/adamchandler.me\/blog\/2013\/07\/16\/linked-link-posts\/","url_meta":{"origin":7352,"position":1},"title":"\u2605 Linked: Link Posts","author":"Adam Chandler","date":"July 16, 2013","format":false,"excerpt":"via ShawnBlanc: I meant to link to this one a VERY long time ago (like January) but it fell into a folder of stuff I forgot about. Links shared on Twitter are relatively fleeting. Isn\u2019t the average lifespan of a Tweet something like 120 seconds? Thus, someone who checks Twitter\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5227,"url":"https:\/\/adamchandler.me\/blog\/2015\/11\/03\/linked-twitter-you-can-say-a-lot-with-a-heart\/","url_meta":{"origin":7352,"position":2},"title":"Linked: Twitter, &#8220;You can say a lot with a heart.&#8221;","author":"Adam Chandler","date":"November 3, 2015","format":"link","excerpt":"via Twitter Blog: We hope you like what you see on Twitter and Vine today: hearts! We are changing our star icon for favorites to a heart and we\u2019ll be calling them likes. We want to make Twitter easier and more rewarding to use, and we know that at times\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4291,"url":"https:\/\/adamchandler.me\/blog\/2014\/11\/06\/linked-twitter-now-officially-says-your-timeline-is-more-than-just-tweets-from-people-you-follow\/","url_meta":{"origin":7352,"position":3},"title":"Linked: &#8220;Twitter now officially says your timeline is more than just tweets from people you follow&#8221;","author":"Adam Chandler","date":"November 6, 2014","format":false,"excerpt":"via Quartz:\u00a0 Many Twitter users have noticed that Twitter is now inserting tweets into their timelines that seemingly don\u2019t belong. This is not an accident. Twitter has updated its help document, \u201cWhat\u2019s a Twitter timeline?\u201d If I was still using Twitter, consider this the final straw. I know how unpopular\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2008,"url":"https:\/\/adamchandler.me\/blog\/2011\/03\/23\/24-hours-of-twitter-traffic-in-london\/","url_meta":{"origin":7352,"position":4},"title":"\u2605 24 Hours of Twitter Traffic in London","author":"Adam Chandler","date":"March 23, 2011","format":false,"excerpt":"via SIMULARCA: Following on from yesterday\u2019s blog post on public transport in the UK, here comes an animation of the Twitter traffic in London during 24 hours. Tweets are shown as red circles, and re-tweets as yellow points moving in the direction of information, i.e. from the original tweets towards\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4474,"url":"https:\/\/adamchandler.me\/blog\/2015\/02\/09\/linked-the-brands-saying-bae-twitter-account-collects-cringeworthy-tweets-of-brands-trying-to-talk-like-teenagers\/","url_meta":{"origin":7352,"position":5},"title":"Linked: &#8220;The \u2018Brands Saying Bae\u2019 Twitter Account Collects Cringeworthy Tweets of Brands Trying to Talk Like Teenagers&#8221;","author":"Adam Chandler","date":"February 9, 2015","format":false,"excerpt":"via LaughingSquid: Brands Saying Bae is a hilarious Twitter account that collects cringeworthy examples of major brands trying to use hip teenager slang on Twitter. Witness Burger King saying \u201cTHIS WHOPPER BRUH,\u201d or IHOP telling us \u201cPancakes or you\u2019re basic.\u201d The account gets its name from the term \u201cbae,\u201d which\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/7352","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/comments?post=7352"}],"version-history":[{"count":0,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/7352\/revisions"}],"wp:attachment":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/media?parent=7352"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/categories?post=7352"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/tags?post=7352"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}