{"id":7342,"date":"2018-03-31T23:48:00","date_gmt":"2018-03-31T23:48:00","guid":{"rendered":"https:\/\/adamchandler.me\/blog\/?p=7342"},"modified":"2018-03-27T23:51:20","modified_gmt":"2018-03-27T23:51:20","slug":"linked-why-facebook-is-so-addictive-the-like-button","status":"publish","type":"post","link":"https:\/\/adamchandler.me\/blog\/2018\/03\/31\/linked-why-facebook-is-so-addictive-the-like-button\/","title":{"rendered":"Linked: &#8220;Why Facebook is so addictive: the Like button&#8221;"},"content":{"rendered":"<div class='__iawmlf-post-loop-links' style='display:none;' data-iawmlf-post-links='[{&quot;id&quot;:2219,&quot;href&quot;:&quot;http:\\\/\\\/blogs.harvard.edu\\\/philg\\\/2017\\\/12\\\/10\\\/why-facebook-is-so-addictive-the-like-button&quot;,&quot;archived_href&quot;:&quot;&quot;,&quot;redirect_href&quot;:&quot;https:\\\/\\\/blogs.harvard.edu\\\/philg\\\/2017\\\/12\\\/10\\\/why-facebook-is-so-addictive-the-like-button&quot;,&quot;checks&quot;:[],&quot;broken&quot;:false,&quot;last_checked&quot;:null,&quot;process&quot;:&quot;done&quot;},{&quot;id&quot;:2220,&quot;href&quot;:&quot;https:\\\/\\\/www.amazon.com\\\/Irresistible-Addictive-Technology-Business-Keeping\\\/dp\\\/1594206643&quot;,&quot;archived_href&quot;:&quot;&quot;,&quot;redirect_href&quot;:&quot;&quot;,&quot;checks&quot;:[],&quot;broken&quot;:false,&quot;last_checked&quot;:null,&quot;process&quot;:&quot;new&quot;}]'><\/div>\n<p><a href=\"http:\/\/blogs.harvard.edu\/philg\/2017\/12\/10\/why-facebook-is-so-addictive-the-like-button\/\" rel=\"nofollow noopener\" target=\"_blank\">Philip Greenspun&#8217;s Weblog \u00bb Why Facebook is so addictive: the Like button<\/a>:<\/p>\n<blockquote><p><em>It\u2019s hard to exaggerate how much the \u201clike\u201d button changed the psychology of Facebook use. What had begun as a passive way to track your friends\u2019 lives was now deeply interactive, and with exactly the sort of unpredictable feedback that motivated Zeiler\u2019s pigeons. Users were gambling every time they shared a photo, web link, or status update. A post with zero likes wasn\u2019t just privately painful, but also a kind of public condemnation: either you didn\u2019t have enough online friends, or, worse still, your online friends weren\u2019t impressed. Like pigeons, we\u2019re more driven to seek feedback when it isn\u2019t guaranteed.<\/em><\/p><\/blockquote>\n<p>Note, this is actually a quote <a href=\"https:\/\/www.amazon.com\/Irresistible-Addictive-Technology-Business-Keeping\/dp\/1594206643\/\" rel=\"nofollow noopener\" target=\"_blank\">from this book<\/a>. Mostly linking to Phil to give credit for turning me on to this book and quoting it.<\/p>\n","protected":false},"excerpt":{"rendered":"Philip Greenspun&#8217;s Weblog \u00bb Why Facebook is so addictive: the Like button: It\u2019s hard to exaggerate how much&hellip;\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"apple_news_api_created_at":"2018-03-31T23:49:01Z","apple_news_api_id":"aa3bfc97-c4e2-469f-9b34-74cc515d571a","apple_news_api_modified_at":"2018-03-31T23:49:03Z","apple_news_api_revision":"AAAAAAAAAAD\/\/\/\/\/\/\/\/\/\/w==","apple_news_api_share_url":"https:\/\/apple.news\/Aqjv8l8TiRp-bNHTMUV1XGg","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"middle","apple_news_slug":"","apple_news_sections":["https:\/\/news-api.apple.com\/sections\/a6dbab72-c794-3987-8514-c419907b32a3"],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_custom_appearance":"","csco_disable_excerpt_posts_layout":false,"csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[7],"tags":[],"class_list":{"0":"post-7342","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-linked","7":"cs-entry","8":"cs-video-wrap"},"apple_news_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pb3IC4-1Uq","jetpack-related-posts":[{"id":6883,"url":"https:\/\/adamchandler.me\/blog\/2017\/06\/30\/linked-the-flickr-explore-page-is-still-really-amazing\/","url_meta":{"origin":7342,"position":0},"title":"Linked: &#8220;The Flickr Explore page is still really amazing&#8221;","author":"Adam Chandler","date":"June 30, 2017","format":false,"excerpt":"via Medium: Another reason I love Flickr\u2019s Explore page is that it lacks the commercialism of other spaces. Instagram has an explore tab but it\u2019s popular music and tv stars and their dogs or it\u2019s brand advertising-driven shots cooked up to sell something. There\u2019s something so completely boring about Instagram\u2019s\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4551,"url":"https:\/\/adamchandler.me\/blog\/2015\/04\/01\/linked-get-your-loved-ones-off-facebook\/","url_meta":{"origin":7342,"position":1},"title":"Linked: &#8220;Get your loved ones off Facebook&#8221;","author":"Adam Chandler","date":"April 1, 2015","format":false,"excerpt":"via Saintsal: I wrote this for my friends and family, to explain why the latest Facebook privacy policy is really harmful. Maybe it'll help you too. External references -- and steps to get off properly -- at the bottom. This was the most well-written version of what I\u2019ve been telling\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7144,"url":"https:\/\/adamchandler.me\/blog\/2017\/10\/27\/linked-you-are-the-product\/","url_meta":{"origin":7342,"position":2},"title":"Linked: &#8220;You Are the Product&#8221;","author":"Adam Chandler","date":"October 27, 2017","format":false,"excerpt":"via London Review of Books: Automation and artificial intelligence are going to have a big impact in all kinds of worlds. These technologies are new and real and they are coming soon. Facebook is deeply interested in these trends. We don\u2019t know where this is going, we don\u2019t know what\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7073,"url":"https:\/\/adamchandler.me\/blog\/2017\/09\/21\/linked-founder-friendly\/","url_meta":{"origin":7342,"position":3},"title":"Linked: &#8220;Founder Friendly&#8221;","author":"Adam Chandler","date":"September 21, 2017","format":false,"excerpt":"via Om.co: I think we have all forgotten what it means to be a friend. We start confusing people we interact with on Twitter or Facebook as friends. A friend is someone who is a partner and not a member of your entourage. A friend is someone you have a\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6195,"url":"https:\/\/adamchandler.me\/blog\/2016\/09\/23\/linked-facebook-admits-to-blocking-wikileaks-links-in-dnc-email-hack\/","url_meta":{"origin":7342,"position":4},"title":"Linked: \u201cFacebook admits to blocking Wikileaks links in DNC email\u00a0hack\u201d","author":"Adam Chandler","date":"September 23, 2016","format":false,"excerpt":"via NY Post: Facebook admitted Sunday that it had blocked links to the Wikileaks trove of emails hacked from the Democratic National Committee. In a Twitter post late Saturday, WikiLeaks accused the social media giant of \u201ccensorship\u201d and gave its followers an online workaround, saying \u201ctry using https:\/\/archive.is.\u201d Living in\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5489,"url":"https:\/\/adamchandler.me\/blog\/2016\/02\/25\/linked-three-and-a-half-degrees-of-separation\/","url_meta":{"origin":7342,"position":5},"title":"Linked: &#8220;Three and a half degrees of separation&#8221;","author":"Adam Chandler","date":"February 25, 2016","format":false,"excerpt":"via Facebook Research: Imagine a person with 100 friends. If each of his friends also has 100 friends, then the number of friends-of-friends will be 10,000. If each of those friends-of-friends also has 100 friends then the number of friends-of-friends-of-friends will be 1,000,000. Some of those friends may overlap, so\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/7342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/comments?post=7342"}],"version-history":[{"count":0,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/7342\/revisions"}],"wp:attachment":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/media?parent=7342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/categories?post=7342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/tags?post=7342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}