{"id":6117,"date":"2016-08-23T18:39:47","date_gmt":"2016-08-23T18:39:47","guid":{"rendered":"https:\/\/adamchandler.me\/blog\/\/?p=6117"},"modified":"2016-08-12T18:40:03","modified_gmt":"2016-08-12T18:40:03","slug":"linked-want-to-attract-more-readers-try-listening-to-them","status":"publish","type":"post","link":"https:\/\/adamchandler.me\/blog\/2016\/08\/23\/linked-want-to-attract-more-readers-try-listening-to-them\/","title":{"rendered":"Linked: Want to Attract More Readers? Try Listening to Them"},"content":{"rendered":"<p><a href=\"http:\/\/www.nytimes.com\/2016\/07\/10\/public-editor\/liz-spayd-new-york-times-public-editor.html?_r=0\">via NYTimes<\/a>:<\/p>\n<blockquote><p><em>The paper has already made some meaningful steps in this direction. But adapting to changing reader tastes may not be easy for The Times, a name synonymous with trust and quality, but also with stuffiness and a rather muzzled sense of humor. After all, it still clings to the use of courtesy titles before people\u2019s last names, an anachronism that may not track with the tastes of modern readers.<\/em><\/p>\n<p><em>In May, Dean Baquet, the executive editor, told the staff that the way The Times tells stories would be changing. \u201cFewer stories will be done just \u2018for the record,\u2019 \u201d he said. \u201cIn fact, fewer traditional news stories will be done over all. Stories will relax in tone.\u201d<\/em><\/p><\/blockquote>\n<p>Scary times we\u2019re in. I\u2019d personally sacrifice the Times for the greater good, a fallen soldier (just like Al Jazeera America) that goes down swinging and fighting the true fight instead of conforming to changing times. If the Times is too smart, too newsie and not viral enough, good. That\u2019s why it\u2019s great.<\/p>\n","protected":false},"excerpt":{"rendered":"via NYTimes: The paper has already made some meaningful steps in this direction. But adapting to changing reader&hellip;\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","apple_news_api_created_at":"2016-08-30T23:15:07Z","apple_news_api_id":"568dfe75-54f2-4387-a779-ca7f15906dfd","apple_news_api_modified_at":"2016-08-30T23:15:08Z","apple_news_api_revision":"AAAAAAAAAAD\/\/\/\/\/\/\/\/\/\/w==","apple_news_api_share_url":"https:\/\/apple.news\/AVo3-dVTyQ4enecp_FZBt_Q","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_custom_appearance":"","csco_disable_excerpt_posts_layout":false,"csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7],"tags":[],"class_list":["post-6117","post","type-post","status-publish","format-standard","category-linked","cs-entry","cs-video-wrap"],"apple_news_notices":[],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/pb3IC4-1AF","jetpack-related-posts":[{"id":5984,"url":"https:\/\/adamchandler.me\/blog\/2016\/07\/20\/linked-facebook-wants-to-help-sell-every-ad-on-the-web\/","url_meta":{"origin":6117,"position":0},"title":"Linked: &#8220;Facebook Wants to Help Sell Every Ad on the Web&#8221;","author":"Adam Chandler","date":"July 20, 2016","format":false,"excerpt":"via WSJ: Facebook disclosed in March that about 1.65 billion people now use the site each month. According to the International Telecommunication Union, a total of 3.17 billion people used the Internet globally in 2015. To date, Facebook has only showed ads across its Audience Network to Facebook users, targeted\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6138,"url":"https:\/\/adamchandler.me\/blog\/2016\/08\/05\/linked-news-feed-fyi-further-reducing-clickbait-in-feed\/","url_meta":{"origin":6117,"position":1},"title":"Linked: \u201cNews Feed FYI: Further Reducing Clickbait in Feed\u201d","author":"Adam Chandler","date":"August 5, 2016","format":false,"excerpt":"via Facebook Newsroom: We\u2019ve heard from people that they specifically want to see fewer stories with clickbait headlines or link titles. These are headlines that intentionally leave out crucial information, or mislead people, forcing people to click to find out the answer. For example: \u201cWhen She Looked Under Her Couch\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":456,"url":"https:\/\/adamchandler.me\/blog\/2012\/07\/09\/review-stone-ruination-ipa-tenth-anniversary\/","url_meta":{"origin":6117,"position":2},"title":"\u2605 Review: Stone Ruination IPA Tenth Anniversary","author":"Adam Chandler","date":"July 9, 2012","format":false,"excerpt":"For a lot of beer geeks, Stone Ruination was the first palate ruiner and first mainstream American Double IPA or perhaps the first beer that really differentiated the West Coast and East coast Double IPA wars. Well, I was 15 when this beer came out and didn't have my first\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/adamchandler.me\/blog\/category\/reviews\/"},"img":{"alt_text":"Stone Ruination 10th Anniversary","src":"https:\/\/i0.wp.com\/farm8.staticflickr.com\/7249\/7536598562_65f1a0de73_z.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":5548,"url":"https:\/\/adamchandler.me\/blog\/2016\/03\/01\/linked-starbucks-changing-terms-of-rewards-program-starting-in-april-2\/","url_meta":{"origin":6117,"position":3},"title":"Linked: &#8220;Starbucks changing terms of rewards program starting in April&#8221;","author":"Adam Chandler","date":"March 1, 2016","format":false,"excerpt":"KHON2: People will now have to earn 125 stars for a free item, with each dollar spent being worth two stars \u2013 meaning they have to spend $62.50 to get their free item. That means people who stick with options like plain coffee are losing out. For instance, someone who\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6380,"url":"https:\/\/adamchandler.me\/blog\/2016\/11\/23\/linked-in-n-out-is-crushingly-disappointing\/","url_meta":{"origin":6117,"position":4},"title":"Linked: &#8220;In-N-Out Is Crushingly Disappointing&#8221;","author":"Adam Chandler","date":"November 23, 2016","format":false,"excerpt":"via Thrillist: The burger This is your basic, salty, flat-grilled burger that you can get absolutely anywhere. If somebody gave me a blind taste-test between this and most other fast-food burgers, I might be able to distinguish In-N-Out, but it's not guaranteed. It's highly generic, as if culled together from\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8481,"url":"https:\/\/adamchandler.me\/blog\/2021\/03\/25\/linked-the-mess-at-medium\/","url_meta":{"origin":6117,"position":5},"title":"Linked: The Mess at Medium","author":"Adam Chandler","date":"March 25, 2021","format":false,"excerpt":"Via The Verge:\u00a0 Worse, the data suggested that Medium\u2019s original journalism was not converting free readers to paid subscribers. Surprisingly, what seemed to convert readers most reliably were random stories on the digital content farm that had sprung up around its high-gloss publications. People were largely not finding these stories\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/6117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/comments?post=6117"}],"version-history":[{"count":0,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/6117\/revisions"}],"wp:attachment":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/media?parent=6117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/categories?post=6117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/tags?post=6117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}