{"id":4712,"date":"2015-06-16T18:26:56","date_gmt":"2015-06-16T18:26:56","guid":{"rendered":"http:\/\/adam-jackson.net\/blog\/?p=4712"},"modified":"2015-06-15T18:01:58","modified_gmt":"2015-06-15T18:01:58","slug":"linked-inside-wazes-volunteer-workforce","status":"publish","type":"post","link":"https:\/\/adamchandler.me\/blog\/2015\/06\/16\/linked-inside-wazes-volunteer-workforce\/","title":{"rendered":"Linked: “Inside Waze’s Volunteer Workforce”"},"content":{"rendered":"

via Popular Mechanics<\/a>:<\/p>\n

With Waze’s popularity only increasing, its current model inevitably raises questions. The biggest one: Is the system sustainable? What happens when the most active editors no longer want to spend their free time maintaining the map and community?<\/em><\/p>\n

In fact, in the past year, Waze’s editor pool has shown signs of stagnation while users have continued to boom. “Our focus is more on growing the driver base than growing the editor base,” says Julie Mossler, Waze’s head of global communications and creative launch strategy.<\/em><\/p>\n

Despite the massive injection of Google cash, Waze doesn’t look to be supplementing the editors with extra help anytime soon, either. “On the employee side we really haven’t grown much since we were acquired,” Mossler says. “We know how to operate a really strong, lean team, and that’s not something we want to lose just because we have the ability to hire more.”<\/em><\/p><\/blockquote>\n

As I look more into online communities both paid and unpaid that drive changes to a product, the more of a fear I have about building a community only to lose it in an instant. It sounds like Waze is not putting in the effort to keep their community growing. I see stagnation with Open Street Map\u2019s active users as well.<\/p>\n

Building a community is incredibly hard. You have to illustrate your dream, generate an emotional connection between you and the dream so strongly that people will want to follow and cultivate this group into a workforce. It\u2019s a bit easier if you\u2019re giving them something for their time..a free service that enriches their lives and it\u2019s even easier if you pay them.<\/p>\n

One day, you\u2019ll start seeing attrition among the higher ranks and even worse, no one stepping up to replace them. 1% of your users will take time to contribute feedback. 1% of that group will contribute 90% of the feedback. It\u2019s easy for it all to crumble. When Google bought Waze, I thought the top contributors would have stopped on day one. \u201cThey have Google now and they do\u2019t need us\u201d but it\u2019s been a year and thousands still contribute to Waze.<\/p>\n","protected":false},"excerpt":{"rendered":"via Popular Mechanics: With Waze’s popularity only increasing, its current model inevitably raises questions. The biggest one: Is…\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","apple_news_api_created_at":"2016-03-17T02:28:15Z","apple_news_api_id":"7e24296a-5e3f-47c6-b217-4e95bb65f474","apple_news_api_modified_at":"2016-03-17T02:28:15Z","apple_news_api_revision":"AAAAAAAAAAD\/\/\/\/\/\/\/\/\/\/w==","apple_news_api_share_url":"https:\/\/apple.news\/AfiQpal4_R8ayF06Vu2X0dA","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_custom_appearance":"","csco_disable_excerpt_posts_layout":false,"csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7],"tags":[],"class_list":["post-4712","post","type-post","status-publish","format-standard","category-linked","cs-entry","cs-video-wrap"],"apple_news_notices":[],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/pb3IC4-1e0","jetpack-related-posts":[{"id":4719,"url":"https:\/\/adamchandler.me\/blog\/2015\/06\/25\/tapping-into-passive-goodwill-with-smartphones\/","url_meta":{"origin":4712,"position":0},"title":"Tapping into passive goodwill with Smartphones","author":"Adam Chandler","date":"June 25, 2015","format":false,"excerpt":"On FieldGuide, there is an article titled, \u201c4 Ways to Use Your Smartphone for a Good Cause\u201d. I\u2019ve been thinking about this for a while both personally and professionally. Today\u2019s modern cellular phone collects more data than we ever could have envisioned. My iPhone and Apple Watch inform me of\u2026","rel":"","context":"In "Technology"","block_context":{"text":"Technology","link":"https:\/\/adamchandler.me\/blog\/category\/technology\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8248,"url":"https:\/\/adamchandler.me\/blog\/2020\/06\/09\/balance-the-ny-times\/","url_meta":{"origin":4712,"position":1},"title":"Balance @ the NY Times","author":"Adam Chandler","date":"June 9, 2020","format":false,"excerpt":"Keep in mind I don\u2019t really follow current events well but I do follow a few blogs that occasionally put in links to primarily liberal-slanted views & opinions. Here\u2019s the way I see this whole Op-Ed business but before I say a few words, keep in mind \u201cOp-Ed\u201d means opposite\u2026","rel":"","context":"In "My Thoughts"","block_context":{"text":"My Thoughts","link":"https:\/\/adamchandler.me\/blog\/category\/my-thoughts\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5926,"url":"https:\/\/adamchandler.me\/blog\/2016\/07\/12\/linked-in-praise-of-the-a-list\/","url_meta":{"origin":4712,"position":2},"title":"Linked: “In Praise of the A-List”","author":"Adam Chandler","date":"July 12, 2016","format":false,"excerpt":"via SixColors: The A-List playlists, curated by smart music editors for each genre and updated regularly under Apple Music\u2019s New tab, are my single favorite feature of the service. Almost all of my music discovery in the last nine months has been courtesy of the A-List Alternative playlist. One of\u2026","rel":"","context":"In "Linked"","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2923,"url":"https:\/\/adamchandler.me\/blog\/2011\/08\/15\/fail-blog-editors-hate-apple\/","url_meta":{"origin":4712,"position":3},"title":"\u2605 Fail Blog Editors HATE Apple","author":"Adam Chandler","date":"August 15, 2011","format":false,"excerpt":"This is NOT 1999 anymore. You can hate Apple all you want but the use of irrational anti-Apple\u00a0propaganda\u00a0to make yourself feel better for using Windows is bullshit in 2011. Hell, it's been bullshit since 2007. People still hate Apple and people still use non-Apple hardware but most people shut up\u2026","rel":"","context":"In "Linked"","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2668,"url":"https:\/\/adamchandler.me\/blog\/2011\/06\/23\/final-cut-pro-x-or-really-imovie-pro\/","url_meta":{"origin":4712,"position":4},"title":"\u2605 “Final Cut Pro X Or Really iMovie Pro?”","author":"Adam Chandler","date":"June 23, 2011","format":false,"excerpt":"TechCrunch: Many complaints center around lost features. We used to be able to do this, and now we can\u2019t. You can\u2019t work with existing FCP Suite projects. This is one of those updates where you don\u2019t want to overwrite the old app with the new one. Most editors will need\u2026","rel":"","context":"In "Linked"","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6008,"url":"https:\/\/adamchandler.me\/blog\/2016\/07\/28\/linked-journalisms-challenge-isnt-facebook-its-much-bigger-than-that\/","url_meta":{"origin":4712,"position":5},"title":"Linked: “Journalism\u2019s challenge isn\u2019t Facebook. It\u2019s much bigger than that”","author":"Adam Chandler","date":"July 28, 2016","format":false,"excerpt":"via David Higgerson: According to Reuters, more people are happy to have news served up to them based on what they\u2019ve read before rather than news which is chosen for them by journalists. That\u2019s our challenge. Computers may not have replaced reporters, but some extent they\u2019ve begun replacing editors, at\u2026","rel":"","context":"In "Linked"","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/4712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/comments?post=4712"}],"version-history":[{"count":0,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/4712\/revisions"}],"wp:attachment":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/media?parent=4712"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/categories?post=4712"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/tags?post=4712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}