{"id":2509,"date":"2011-06-08T17:51:48","date_gmt":"2011-06-08T21:51:48","guid":{"rendered":"http:\/\/adam-jackson.net\/blog\/?p=2509"},"modified":"2011-06-08T17:51:48","modified_gmt":"2011-06-08T21:51:48","slug":"apple-starts-to-wind-down-the-ipod-brand","status":"publish","type":"post","link":"https:\/\/adamchandler.me\/blog\/2011\/06\/08\/apple-starts-to-wind-down-the-ipod-brand\/","title":{"rendered":"\u2605 &#8220;Apple Starts To Wind Down The &#8220;iPod&#8221; Brand&#8221;"},"content":{"rendered":"<p><a href=\"http:\/\/www.businessinsider.com\/apple-ipod-brand-2011-6\">BusinessInsider<\/a>:<\/p>\n<blockquote><p>Apple&#8217;s\u00a0<a href=\"http:\/\/www.businessinsider.com\/ios-5-screenshots-2011-6\">new iOS 5 software<\/a> for iPhones, shipping this fall, has many additions, but\u00a0<a href=\"http:\/\/www.bgr.com\/2011\/06\/06\/apple-ios-5-iphone-ipad-2-hands-on\/\">appears<\/a> to have one notable subtraction: The music app is no longer called &#8220;iPod&#8221; &#8212; it&#8217;s just called &#8220;Music.&#8221; There&#8217;s a separate app for &#8220;Video,&#8221; as on the iPad and iPod touch.<\/p>\n<p>Apple is probably mostly trying to unify the experience across all of its iOS devices, so playing music and videos is the same on all of them. Simpler, less confusing. It makes sense.\u00a0But it&#8217;s hard to overlook that Apple is also probably starting the inevitable wind-down of the iPod brand.<\/p><\/blockquote>\n<p>I mentioned this in my <a href=\"https:\/\/adamchandler.me\/blog\/2011\/06\/07\/my-thoughts-on-lion-ios-5-and-icloud\/\">blog post covering iOS5<\/a> yesterday but I think Dan is incorrect in his analysis. I don&#8217;t believe &#8220;iPod&#8221; is going away but I do believe that the &#8220;iPod App for iOS&#8221; is being sent away because the iPhone is larger than iPod. I have enjoyed the fact that the iPod Touch has a &#8220;Music&#8221; app along with Movies, Photos, etc. and was just used to seeing the iPod app on my screen on the iPhone. In my blog post I mentioned:<\/p>\n<blockquote><p>Also, iOS 5 has a new iPod app that was redesigned. We saw it for 5 seconds during the keynote when Eddie Cue bought a Bruno Mars Song. It looked ugly. We\u2019ll see but it\u2019s not like I have much of a choice if I don\u2019t like it. The new icon was overdue as the iPod icon on iOS 4 looks like an old iPod Classic which Apple would like us all to forget about. Really, why did they make it look like the iPod classic from the beginning?<\/p><\/blockquote>\n<p>The iPod Classic icon was always odd to me but, in 2007, the iPod classic was the iconic silhouette you&#8217;d see and KNOW it was an iPod without a doubt. The nano, mini, shuffle and touch were never iconic enough to be an iPod when you removed the details.<\/p>\n<p>The music icon is a shift but not meant to signal the departure of &#8220;iPod&#8221; as a product. I firmly believe we&#8217;ll have another decade of iPod because not everyone wants a cell phone contract with their MP3 Player and I know MP3 Player is such a dumbed down word but I still am asked by family members, &#8220;what&#8217;s the best MP3 Player right now?&#8221;<\/p>\n<p>The best MP3 Player is iPod.<\/p>\n","protected":false},"excerpt":{"rendered":"BusinessInsider: Apple&#8217;s\u00a0new iOS 5 software for iPhones, shipping this fall, has many additions, but\u00a0appears to have one notable&hellip;\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_custom_appearance":"","csco_disable_excerpt_posts_layout":false,"csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[7],"tags":[],"class_list":["post-2509","post","type-post","status-publish","format-standard","category-linked","cs-entry","cs-video-wrap"],"apple_news_notices":[],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/pb3IC4-Et","jetpack-related-posts":[{"id":2718,"url":"https:\/\/adamchandler.me\/blog\/2011\/07\/16\/could-the-ipod-be-on-its-deathbed\/","url_meta":{"origin":2509,"position":0},"title":"\u2605 &#8220;Could the iPod Be On Its Deathbed?&#8221;","author":"Adam Chandler","date":"July 16, 2011","format":false,"excerpt":"via Wired: If sales of Apple\u2019s iPod are any indication, the heyday of the MP3 player is over and done with. UH-OH iPod sales have been\u00a0steadily declining\u00a0since their peak\u00a0at\u00a022.7 million\u00a0in December 2008, and analysts estimate another 7.2 percent drop over the quarter that just ended. but then Apple still commands\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3942,"url":"https:\/\/adamchandler.me\/blog\/2013\/06\/14\/the-ipod-classic-in-2013\/","url_meta":{"origin":2509,"position":1},"title":"\u2605 The iPod Classic in 2013","author":"Adam Chandler","date":"June 14, 2013","format":false,"excerpt":"Last month, I bought an iPod Classic at Best Buy. It was expensive but I thought the iPod classic was bulkier, larger and had a larger screen. I held the iPod in my hand and thought, this is tiny.\u00a0 The iPod seemed huge when I was young. The screen also\u2026","rel":"","context":"In &quot;Technology&quot;","block_context":{"text":"Technology","link":"https:\/\/adamchandler.me\/blog\/category\/technology\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7047,"url":"https:\/\/adamchandler.me\/blog\/2017\/09\/05\/linked-apple-kills-off-ipod-nano-and-ipod-shuffle\/","url_meta":{"origin":2509,"position":2},"title":"Linked: &#8220;Apple Kills Off iPod Nano and iPod Shuffle&#8221;","author":"Adam Chandler","date":"September 5, 2017","format":false,"excerpt":"via Daring Fireball: I\u2019m sure there are still tens of millions of these iPods in use, and will be for years to come. They\u2019re great for working out. The hardware form factor isn\u2019t what did these in \u2014 it\u2019s the antiquated notion of having to sync audio files to them\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2064,"url":"https:\/\/adamchandler.me\/blog\/2011\/03\/25\/long-live-dedicated-devices-nytimes-wants-to-kill-them\/","url_meta":{"origin":2509,"position":3},"title":"\u2605 Long live dedicated devices&#8230;NYTimes wants to kill them.","author":"Adam Chandler","date":"March 25, 2011","format":false,"excerpt":"New York Times gives us advice on things we can throw out during spring gadget cleaning: POINT-AND-SHOOT CAMERA Lose it. Yes, a dedicated camera will probably take a better picture than the small lens and image sensor of a smartphone, but it will not be that much better. And\u00a0a point-and-shoot\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4918,"url":"https:\/\/adamchandler.me\/blog\/2015\/09\/02\/linked-in-the-era-of-apple-music-does-the-ipod-have-a-future\/","url_meta":{"origin":2509,"position":4},"title":"Linked: &#8220;In the era of Apple Music, does the iPod have a future?&#8221;","author":"Adam Chandler","date":"September 2, 2015","format":false,"excerpt":"via 9to5Mac: \u00a0 Yes.","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":4368,"url":"https:\/\/adamchandler.me\/blog\/2014\/12\/07\/linked-fans-scramble-for-ipod-classic-the-music-player-apple-killed-off\/","url_meta":{"origin":2509,"position":5},"title":"Linked: &#8220;Fans scramble for iPod Classic, the music player Apple killed off&#8221;","author":"Adam Chandler","date":"December 7, 2014","format":false,"excerpt":"via The Guardian: With a storage capacity double the size of any current iPods still being made, versions of the 160GB Classic \u2013 which can hold around 40,000 songs \u2013 are being sold as new via Amazon for up to \u00a3670. More than 3,000 of the models \u2013 the seventh,\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/2509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/comments?post=2509"}],"version-history":[{"count":0,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/2509\/revisions"}],"wp:attachment":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/media?parent=2509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/categories?post=2509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/tags?post=2509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}