{"id":176,"date":"2009-04-01T22:47:39","date_gmt":"2009-04-02T03:47:39","guid":{"rendered":"http:\/\/blog.adam-jackson.net\/?p=176"},"modified":"2009-04-01T22:47:39","modified_gmt":"2009-04-02T03:47:39","slug":"strategy-focus-simple-delivery-planning","status":"publish","type":"post","link":"https:\/\/adamchandler.me\/blog\/2009\/04\/01\/strategy-focus-simple-delivery-planning\/","title":{"rendered":"\u2605 Strategy. Focus. Simple. Delivery. Planning"},"content":{"rendered":"<p>I watched a video from a long-time Internet acquaintance of mine. His name is <a href=\"http:\/\/obviouslybenhughes.com\/\">Ben Hughes<\/a> and he is a lover of social media. Ben&#8217;s video, which I&#8217;ve embedded below, shows a few of the problems he&#8217;s having. It&#8217;s a long video but the first half is the most important. Watch below and I&#8217;ll give my thoughts:<\/p>\n<p><object width=\"580\" height=\"360\" data=\"http:\/\/www.youtube-nocookie.com\/v\/XB9qjB6bV0Y&amp;hl=en&amp;fs=1&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;border=1\" type=\"application\/x-shockwave-flash\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube-nocookie.com\/v\/XB9qjB6bV0Y&amp;hl=en&amp;fs=1&amp;color1=0x3a3a3a&amp;color2=0x999999&amp;border=1\" \/><param name=\"allowfullscreen\" value=\"true\" \/><\/object><\/p>\n<p>Ben is leaving The Internet or at least leaving social media. He feels like he&#8217;s stretched to thin, has no time to be a part of the social media landscape and feels that his efforts are going unnoticed. This is very common and if you&#8217;re comparing yourself to the micro-internet celebrities, it creeps up on you. I find myself doing this from time to time but it doesn&#8217;t matter because most people in social media don&#8217;t make any money. We&#8217;re all just having a little fun and that&#8217;s what&#8217;s important. I have some advice for Ben though.<\/p>\n<ul>\n<li>Focus on one blog entry every week. Sunday from 10-12, you pour a glass of hot tea and write a blog entry. Don&#8217;t force it and take notes of things that interest you throughout the week and then write a blog post about them. Don&#8217;t edit your post or read over it ten times. I like to call this, &#8220;vomiting onto paper&#8221; Vomit and publish then go back to enjoying life!<\/li>\n<li>Tweet when you feel like it but tweet what is meaningful. 10 times per day, take your phone out and say something that you would consider, &#8220;fucking awesome&#8221; an hit send before you have time to think about it. Don&#8217;t read replies, don&#8217;t reply to others and don&#8217;t take part in the Twitter stream. Twitter strictly from SMS \/ TXT from your phone. That&#8217;s it. This isn&#8217;t the solution for everyone but trust me, it&#8217;s going to be awesome!<\/li>\n<li>Stop making YouTube videos and start making &#8220;MeTodays&#8221;. It&#8217;s very common among the Viddler.com crowd. Make one every Saturday night before you go to bed. Go to viddler.com and hit record and talk about your week. You might be tired, drunk and exhausted but it&#8217;s fun. Title them with the date and don&#8217;t put them on your blog. Keep it simple.<\/li>\n<li>Unfollow a ton of people on Twitter. Follow only the people you really care about and that interest you. Keep it under 500 people. Better  yet, get it to 100 and try to avoid adding more.<\/li>\n<li>Answer email once a day for no more than 30 minutes. Keep replies under 5 sentences.<\/li>\n<\/ul>\n<p>When you have more time and your projects are complete, develop a game plan and come back in full force. At least tell yourself that but I have a good feeling that people will fall in love with your style and you&#8217;ll develop a fan base doing exactly what you do now. If you do have more time 6 months from now and want to come back, you have to stick with it. Get your game plan just like you&#8217;re producing a television show and then stick with it for as long as possible (at least 2 years). If you can&#8217;t do that, then continue what you&#8217;re doing.<\/p>\n<p>The one thing you don&#8217;t want to do is turn your back on social media entirely. You&#8217;ll regret it and the fanbase you have now will forget about you. Your mom and dad will always be there but that&#8217;s it and you&#8217;re going to be unhappy with the choice of giving everything up.<\/p>\n<p>I hope you&#8217;ll take my advice Ben.<\/p>\n","protected":false},"excerpt":{"rendered":"I watched a video from a long-time Internet acquaintance of mine. His name is Ben Hughes and he&hellip;\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_cover_media_provider":"image","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_cover_video_id":0,"apple_news_cover_video_url":"","apple_news_cover_embedwebvideo_url":"","apple_news_is_hidden":"","apple_news_is_paid":"","apple_news_is_preview":"","apple_news_is_sponsored":"","apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":[],"apple_news_suppress_video_url":false,"apple_news_use_image_component":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_custom_appearance":"","csco_disable_excerpt_posts_layout":false,"csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[6],"tags":[],"class_list":["post-176","post","type-post","status-publish","format-standard","category-life","cs-entry","cs-video-wrap"],"apple_news_notices":[],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/pb3IC4-2Q","jetpack-related-posts":[{"id":6867,"url":"https:\/\/adamchandler.me\/blog\/2017\/05\/23\/social-media-where-have-all-the-bloggers-gone\/","url_meta":{"origin":176,"position":0},"title":"Social Media: Where have All the Bloggers Gone?","author":"Adam Chandler","date":"May 23, 2017","format":false,"excerpt":"Shame on me for picking this title, it appears\u00a0it\u2019s been used a few million times already. Here we are in 2017 and blogging feels dead. Medium, Blogger, Wordpress are all flourishing. Wordpress is actually the largest CMS in the world and PMachine, Expression Engine, Drupal are all but dead but\u2026","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/adamchandler.me\/blog\/category\/social-media\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3610,"url":"https:\/\/adamchandler.me\/blog\/2012\/02\/16\/my-detox-social-media-and-internet-knowledge\/","url_meta":{"origin":176,"position":1},"title":"\u2605 My Detox: Social Media and Internet Knowledge","author":"Adam Chandler","date":"February 16, 2012","format":false,"excerpt":"Since completing a 30-day break from a lot of things, I've been too busy to actually write about the experience. I failed on a couple of things. One of those was no meat and another was no beer. 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How the web was supposed to work? In the earlier days of the web, we always published to our own web site. If you weren\u2019t happy with your web host, or they went out of business, you\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":12514,"url":"https:\/\/adamchandler.me\/blog\/2025\/02\/14\/okay-micro-blog-is-really-freaking-awesome\/","url_meta":{"origin":176,"position":3},"title":"Okay, Micro.blog is really freaking awesome!","author":"Adam Chandler","date":"February 14, 2025","format":false,"excerpt":"I joined Micro.blog many years ago around the time Manton Reece announced public access to the site following a successful crowdfunding campaign but I never used it. Micro.blog arrived around the time Mastodon and the concept of Federation came around but it took years for these networks to see resurgence\u2026","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/adamchandler.me\/blog\/category\/social-media\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":565,"url":"https:\/\/adamchandler.me\/blog\/2009\/10\/12\/social-media-is-ruining-everything\/","url_meta":{"origin":176,"position":4},"title":"\u2605 Social Media is Ruining Everything&#8230;","author":"Adam Chandler","date":"October 12, 2009","format":false,"excerpt":"While reading two posts today, I got angry and embarrassed for how things are going and where we're heading. The first post from WSJ.com called, \"The End of the Email Era\" This piece in a respectable paper (even the online edition) lead me to have an internal argument \/ rant\u2026","rel":"","context":"In &quot;Ideas&quot;","block_context":{"text":"Ideas","link":"https:\/\/adamchandler.me\/blog\/category\/ideas\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6850,"url":"https:\/\/adamchandler.me\/blog\/2017\/04\/26\/linked-not-ok-google\/","url_meta":{"origin":176,"position":5},"title":"Linked: &#8220;Not Ok, Google&#8221;","author":"Adam Chandler","date":"April 26, 2017","format":false,"excerpt":"via Stratechery: Fake news, on the other hand, tells people who\u2019ve already made up their minds what they want to hear. Certainly it\u2019s not ideal, but the tradeoffs in dealing with the problem, at least in terms of Facebook, are very problematic. I wrote last fall in Fake News: I\u2019m\u2026","rel":"","context":"In &quot;Linked&quot;","block_context":{"text":"Linked","link":"https:\/\/adamchandler.me\/blog\/category\/linked\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/comments?post=176"}],"version-history":[{"count":0,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/posts\/176\/revisions"}],"wp:attachment":[{"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/media?parent=176"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/categories?post=176"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adamchandler.me\/blog\/wp-json\/wp\/v2\/tags?post=176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}