★ Apple Needs to Stream All Live Events

The screenshot above is how I watched Apple’s Keynote yesterday live. The stream reached 50,000 concurrent connections at one point and may have played host to 500,000 people total.

Apple did not own this stream or the experience of the stream.

This has to bother Apple to some degree. The stream from announcements will end up online. It’s just a question of who will hold the keys to that access and I think Apple should be that owner. It’s not like Apple is against live streams. They’ve done it for the past few announcements but, for WWDC, maybe since the conference is under NDA with the attendees, Apple likes to edit out anything that slips and then post the video up later. That is the only reason I can assume Apple would not want to let the full unedited stream to be sent out live.

The unfortunate truth is that the stream will go out live and it will be low quality and unedited and other people will monetize it. Apple needs to stream all events. Failure to do so leads to crap like this.